MARKETWATCH: Opinion: Switching to sustainable cargo transportation has been a rough road. Here’s the way to speed up adoption.
Posted July 27, 2022 • coZEV
In this opinion piece in MarketWatch, Mike Feibus - president and principal analyst of FeibusTech, a market research and consulting firm - wrote about the challenges of decarbonizing the transportation space. Despite the difficulties, Feibus highlighted the power of buying groups like Cargo Owners for Zero Emission Vessels and the First Movers Coalition to speed up the decarbonization transition and adoption of new fuels. In his concluding thoughts, Feibus said "buyers’ cIubs are the most powerful arrows in the climate quiver, and one that just might stop the fossil-fuel industry from its power of inertia. Because in business, there’s no more disruptive force than the cooperation of its customers demanding something different."
You'll find the rest of the article on MarketWatch's website.